Lunio collects a limited set of technical data required to detect and prevent invalid traffic and click fraud. This data is processed solely for security and fraud prevention purposes and is not used for marketing, profiling, or retargeting.
Lunio collects this data through two methods: a tracking template used for Google Ads, and an on site javascript tag that measures clicks once they reach your landing page.
What data does Lunio collect?
The primary data points collected are outlined below.
Data Collected | Source | Example |
User Agent | Default HTTP request field | Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/130.0.0.0 Safari/537.36 |
Client IP | Default HTTP request field | 123.123.1.1 |
Timestamp | Lunio server access time | 2024-01-01 09:30:35 BST |
Lunio Account ID | Embedded in Lunio script | 7890 |
Landing page URL | Browser current URL. For Tracking template it will include ValueTrack parameters in the URL. |
Lunio also receives, but does not necessarily store, the visiting user's default HTTP headers as the user and their browser decides to disclose. You can find out more about HTTP headers here.
What Lunio does not collect
To give a clear picture of our data practices, it is equally important to understand what Lunio does not do.
Lunio does not:
Use cookies for tracking
Collect unnecessary personal data beyond what is required for fraud detection
Use collected data for advertising or marketing purposes
Legal Detail
For full legal details on data processing, roles, and obligations, please refer to our Data Processing Agreement (DPA) available on our website.
Privacy Policy
Lunio's privacy policy and detailed purpose of collection is available here: https://products.privasee.io/privacy-portal/6672ccba557ecb0014a73dac
Concerns
In case of concerns, please contact [email protected], or Lunio's Data Protection Officer whose details are available in the privacy policy linked above.
If you run into any issues, please reach out to your account manager or email [email protected] and we will be happy to help.